Increase in sales
Increase in traffic
Sales funnel leads
Techsilver are a start-up eCommerce business who sell a diverse range of products and tech to help seniors and people with Dementia. These products range from dementia trackers to big button keyboards to help seniors use technology better and feel safer. With more over 55’s using e-commerce stores than ever before it was crucial Techsilver increased their digital presence. We planned a targeted strategy across all marketing for Techsilver’s site for it’s target audience alongside running paid search and social campaigns. These campaigns saw Techsilver’s traffic, transactions and revenue all increase.
We worked closely with Techsilver to find key products that generate them the best ROI, with there being such a diverse product range we had to compare multiple data points to see which products Techsilver could excel with and produce solid revenue from.
From here we reviewed their current marketing, website and revenue and implemented solid recommendations to increase the website conversion rate and generate the site more traffic.
We helped develop a targeted (PPC) search and shopping campaigns to drive more transactions for some of the highest profit margin products, this has allowed them to become the leading company within the industry for Dementia Trackers.
Below shows the website traffic improvements during the period we worked with TechSilver. Over the 3 years we worked together TechSilver’s monthly traffic went from 300 visitors to 40,000.
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