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digital lead generation for NOTTINGHAM restaurant bookings

Sans Patrie Logo - Sans Patrie - Case Study - We Are Marketable
Icn Forecast - Sans Patrie - Case Study - We Are Marketable

62,800

Audience reach

Icn Custom Growth - Sans Patrie - Case Study - We Are Marketable

179

Tables Booked

Icn Clicks - Sans Patrie - Case Study - We Are Marketable

£5

Price to Book A table Of 2

THE BACKGROUND

Sans Patrie is a Nottingham-based independent restaurant making a big impact by creating amazing food in a fantastic setting. The restaurant was busy at the weekends but wanted to increase bookings so it was busy every day of the week, we put together a targeted social media advertising campaign to get the message about the restaurant in front of the Nottingham market.

Sanspatrie19Thjan Fullres32Of45 - Sans Patrie - Case Study - We Are Marketable
Sans Patrie Ad - Sans Patrie - Case Study - We Are Marketable

THE STRATEGY

We created multiple social ads campaigns to not only deliver a greater awareness of San Patrie’s amazing food offering, but more importantly get people to book tables. These ads were created to push the style and high end nature of the brand, this allowed us to show off this hidden gem of a restaurant and get people to be fully interested in booking in.

We combined this with full tracking through the website booking for so that we could completely track all bookings from the social media ad campaign. 

THE RESULTS

The results were amazing and we generated a total of 179 table bookings from new customers in the first month of the campaign that came solely from the social ads campaign so this allowed the owners to see exactly where the return on investment came from. Following this campaign it allowed Sans Patrie to fully book multiple nights throughout the week, filling the restaurant. 

Our campaign cost £5 – on bookings generating an average £150 spend.

Sans Patrie Ad Overview - Sans Patrie - Case Study - We Are Marketable
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Experience - Sans Patrie - Case Study - We Are Marketable

15+ Years Experience

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