The Challenge
Techsilver are a start-up eCommerce business who sell a diverse range of products and tech to help seniors and people with Dementia. These products range from dementia trackers to big button keyboards to help seniors use technology better and feel safer. With more over 55’s using e-commerce stores than ever before it was crucial Techsilver increased their digital presence. We planned a targeted strategy across all marketing for Techsilver’s site for it’s target audience alongside running paid search and social campaigns. These campaigns saw Techsilver’s traffic, transactions and revenue all increase.
